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The Magical Marketing Trifecta

Perfecting your author website, email newsletter & social network

A presentation by publishing expert Jane Friedman
Friday, March 8 at 6 pm

Time is one of the most precious things anyone has, so it’s a smart writer who asks, “Is this online marketing stuff really the best use of my time?” While it can be a highly subjective matter (every career has different needs and phases), this session with publishing maven Jane Friedman will help you stand back from the fray of confusing opinions that are out there, and stay focused on your own goals and strengths.

Rather than being driven by trends (or what your friends are doing), this session will focus on how you can make the best decision for you.

Along the way, you’ll learn best practices for author websites, email, and social media to better reach and engage readers, both new and old. Plus you’ll get tips on search engine optimization that anyone can understand and apply right away to their existing author website. This workshop is designed for writers of all backgrounds, genres, and experiences. 

There are two options for this session: 

On-site at Creative Nonfiction

Online via Webinar

6 pm - 8:30 pm 

$35 if registered by 3/4/2019 *
$45 if registered after 3/4/2019

Join us live »
Space is limited to 20 attendees

6 pm - 7:15 pm EST

$12 if registered by 3/4/2019
$15 if registered after 3/4/2019

Attend online »

* In-person session includes an extended Q&A with on-the-spot discussion/critique of attendees' websites/social PLUS a copy of Jane's book The Business of Being a Writer and a CNF publication of your choice.


Location // 5119 Coral Street, Pittsburgh, PA 15224

The lower level of our workshop and gallery space is wheelchair accessible. Free on-street parking is available.

Doors open at 5:30 pm, event begins at 6 pm. Snacks, coffee & tea will be provided.


Jane Friedman has 20 years of experience in the publishing industry. She is the co-founder of The Hot Sheet, the essential publishing industry newsletter for authors, and is the former publisher of Writer’s Digest. In addition to being a columnist with Publishers Weekly and a professor with The Great Courses, Jane maintains an award-winning blog for writers at JaneFriedman.com. Jane's newest book is The Business of Being a Writer (University of Chicago Press, 2018).


Questions? Please call us at 412-404-2975 or email our coordinating editor, Kaylee Ritchie, at ritchie@creativenonfiction.org.